IBM Certified Implementation Professional - Digital Analytics V9
Job Role Description / Target Audience
This intermediate level certification is intended for implementation professionals and consultants who utilize IBM Digital Analytics business concepts and technical considerations to launch the following tools and modules:
- IBM Digital Analytics
- IBM Digital Recommendations
- IBM Marketing Center
- IBM LIVEmail
- IBM Explore
This certification test measures one's knowledge and understanding of how to implement IBM Digital Analytics. Topics include:
- implementation design and preparation
- data collection
- testing tools/troubleshooting
- implementation of tags
- tagging best practices
- tag naming conventions
- mobile tagging
- IBM Digital Data Exchange (DDX)
- available integrations
- IBM Digital Analytics Multisite configuration
- related reporting topics
Recommended Prerequisite Skills
Before preparing for this certification, basic understanding of the following is recommended and assumed:
- first- versus third-party cookies
- HTML, XML
In preparing for this certification, the following IBM courses are recommended to further improve your skills:
- 9W720: IBM Digital Analytics and Marketing Center On-Demand Learning Modules
- 9T606: Discovering Digital Analytics
- 9T608: IBM Digital Analytics Workshop: Beyond the Basics
This certification requires 1 test(s).
Click on the link(s) below to see test details, test objectives, suggested training and sample tests.
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