Service Oriented Architecture

Overview

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Community

Specialty

Benefits

SOA benefits and resources by topic

Access PartnerWorld benefits and resources that help you market, sell, and build solutions for SOA.

SOA benefits and resources at a glance

Marketing

Selling

Collaboration

Understand your market and create a plan

INNOV8 business process management simulator Use this interactive simulator with your organization and customers to learn about fundamentals of business process management and bridge the gap in understanding between business leaders and IT teams.

Execute your plan and generate demand

	Client events package Host joint client briefings with IBM. We provide the briefing facility, catering services, and depending upon availability, the appropriate industry expert to support your event. Qualify for the specialty and receive an additional catering subsidy in North America. Use promotion code SOACEP.
	Event participation support Showcase your solution internationally with custom booth creation, graphic design, or logistics support. Use promotion code SOAEP.
	Ready for IBM SOA Specialty mark Once you have met the specialty criteria, raise the visibility of your solution in the marketplace by displaying the SOA specialty mark.
	SOA Seminar in a Box Host a SOA summit for your customers with a package that includes presentations, demos, deliverables, agenda, and invitations for demand generation.
	Trade show package (Asia Pacific) Promote your solutions to clients and sales representatives at IBM designated events at discounted rates. Use promotion code SOASHOW.

Promote your success

	Highlight your SOA wins to IBM sales teams Let the IBM WebSphere sales team know about your SOA wins that include IBM middleware.
	Publish your case study Speed the sales cycle by promoting your clients' successes in a marketing brochure produced by IBM at no cost to you. Use promotion code SOACS.
	SOA specialty highlighted in Smart SOA Social Network Highlight your company to customers, prospects, Business Partners, and others interested in SOA.

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Win and support

IBM Sales Connections Connect with the right IBM sales resources to help close deals quickly. If you qualify for the IBM Business Partner SOA Specialty, receive assistance from IBM SOA software, server, and services sales representatives to help close your close qualified sales opportunities by using promotion code US7CH.

Playbooks and kits

	IBM SOA Business Value Assessment Toolkit Identify customer business problems and deliver solutions for a return on investment estimate. Get a set of interview questions which deliver ROI business cases, key process models, and a SOA solution proposal.
	SOA SMB IBM Business Partner playbook Get a complete set of materials to help you learn about SOA for small and medium business (SMB), generate sales leads, work with your customers to investigate their needs, and close sales.

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Network and collaborate

PartnerWorld Value Net Connections Build complete solutions, expand into new industries, or reach new geographies with Business Partner to Business Partner teaming.

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