IBM social content management provides content in context - a system of engagement that enables business users to share ideas, locate expertise, and access relevant knowledge via professional social networks. It helps organizations create relevant content, put content in motion, and solve problems easier and make better decisions faster - to deliver innovative products, world class customer care, and improve workforce productivity.
The IBM social content management strategy includes three key themes: office document management, social collaboration, and social business applications.
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Social content management and social collaboration lets business users efficiently navigate and find content - from desktop applications, social user interfaces, and smart devices.
Today's modern project teams work with interfaces like IBM Connections. Business users and information workers alike embrace transparent and nimble networks of engaged people. IBM Connections users leverage profiles, status updates, file sharing, wikis, forums, blogs and activities to collaboratively create high-value content, managed by IBM ECM in Connections Enterprise Content Edition. Drawing on the experience and knowledge across teams, employees, partners and customers, organizations can create a sustainable competitive advantage.
Social collaboration and managed content together drive innovation across the value chain contributing to better products and services.
Social content management for social business applications improves collaboration that can lead to faster task execution, increased business process effectiveness and more-confident decision making.
Integrating social tools with business applications keeps content in motion. The IBM ECM platform helps improve the speed of common tasks by automating content related processes either by setting up triggers in the context of desktop and/or social collaboration applications or embedding social capabilities in content applications that have specific business requirements.
Applications like IBM Case Manager for example, help users instantly connect to colleagues in real-time working on a case where for example a paralegal can provide critical business insight on legal matters.
Keeping content in motion facilitates both risk mitigation and successful business outcomes in customer care, product and service innovation, and workforce productivity.
Social content management and office document management helps business users intuitively create, access, and update content with familiar applications - from email to office to collaboration tools. Content authors and collaborators alike take comfort in knowing they can access corporate content (in FileNet Content Manager) seamlessly and manage the creation of documents from multiple applications while maintaining an accurate and single version of the truth.
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