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BAO Deep Insight Business Value Accelerator

IBM’s Watson and the future of data!

BAO Deep Insight Business Value Accelerator

According to the recent Analytics: The new path to value, a joint MIT Sloan Management Review and IBM Institute of Business Value, study 2010, organizations that use analytics in the most mature ways are three times more likely to outperform their counterparts than those who are just beginning to adopt analytics. The study also shows that the top performers are over five times more likely to use an analytic approach within their business processes than to rely on intuition.


IBM’s Business Analytics and Optimization (BAO) Deep Insight is a rapid workshop based diagnostic that explores Watson capabilities and helps you evaluate possibilities in the context of today’s business challenges. It includes an assessment and visioning workshop and results in a tailored BAO action plan with immediate project recommendations and a list of strategic initiatives to address technology, data, and resource capabilities required to meet the grand challenges within your business.

BAO Deep Insight is a three to four week engagement that helps your organization to:


IBM can provide the same kind of system, information management and business analytics capabilities that power Watson for your organization. The experts who built Watson are on hand to help you chart a path to get more business value. IBM Business Analytics and Optimization is helping clients overcome the key business barriers to become “analytics-driven”.

In addition to industry expertise and services, IBM offers the key components that comprise a powerful BAO capability. The portfolio includes best-of-breed solutions for all aspects of BAO, including information management, enterprise content management, and business analytics.

The key differentiator, however, is IBM’s unparalleled combination of expertise, methodology and product offerings. IBM is ideally positioned to help enable your organization to leverage comprehensive business analytics and optimization for long-term advantage.

For more information or request a conversation, please call 1-800-333-6705 or email IBM at


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