IBM Academic Initiative

Building skills for a Smarter Planet

Business intelligence

Consumers are expecting and demanding more personal experiences, while businesses are designing new predictive models to engage them. Better prepare your marketing and business students with Cognos Business Intelligence skills so they can help a business gather relevant information to make the right business decisions. Begin with Cognos Express for a lighter alternative to the enterprise-level product. Or download the powerful desktop tool Cognos Insight, which enables students to quickly import, analyze, and share personal and corporate data.

Recommended products: Cognos Business Intelligence, Cognos Express, Cognos Insight

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