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Financial Services Summit 2012 - NYC


The Frontiers of Analytics The Frontiers of Analytics

Brenda Dietrich, IBM Fellow, Vice President and CTO, IBM Business Analytics

By 2015, eighty percent of the world’s data will be vast, unstructured volumes of text, images, movies, audio, and social media data. Leadership and growth in financial services will depend on your organization's ability to manage this onslaught of data and infuse new insights into decision-making at every level. Hear how IBM is working today to help make analytics both consumable and actionable.

Keynote: Avoiding Classic Number Crunching on the Path to Profitability Keynote: Avoiding Classic Number Crunching on the Path to Profitability

Ian Ayres, Professor at the Yale Law School and the Yale School of Management

Ian Ayres is a lawyer and economist, as well as the William K. Townsend Professor at Yale Law School, the Anne Urowsky Professorial Fellow in Law, and a Professor at Yale's School of Management.

He is a columnist for Forbes magazine, writes for the New York Times Freakonomics blog, and has been a commentator on public radio's "Marketplace." His research has been featured on Primetime Live, The Oprah Winfrey Show, and Good Morning America, and in Time and Vogue magazines.

Ayres has published 11 books (including the New York Times bestseller Super Crunchers) and over 100 articles on a wide range of topics. His latest book is Carrots and Sticks: Unlock the Power of Incentives to Get Things Done. In 2010, he also published Lifecycle Investing, with Barry Nalebuff. He is a co-founder of, a web site that helps you stick to your goals.

IBM Keynote Panel Analytics – From Insight to Opportunity

Neil Isford, VP Smarter Analytics, IBM
Laurence Trigwell, Worldwide Financial Services Executive
David Turner, VP/Partner, Global BAO Leader Banking & Financial Markets, IBM GBS

In a competitive landscape that favors the fastest and the smartest, financial services firms that infuse analytics throughout their business are emerging as market leaders and outperforming competitors by a factor of two. In this panel discussion, IBM Financial Services executives will discuss how the latest trends in business analytics answer key industry challenges and share examples of how firms are using strategic insight from analytics to attract, retain and grow their customer base, optimize risk management, and gain a competitive advantage.

Driving a Customer-Focused Culture (Customer Analytics)

Ask most financial services executives about their key strategies for growth, and the same answers tend to pop up: increase wallet share, improve customer satisfaction and loyalty, serve customers more cost-effectively and know customer needs so the institution can offer the right product at the right time. This track shares insights and strategies for transforming your organization to a customer-focused enterprise.

Roundtable: Using Analytics to Engage 21st Century Customers
11:15 am – 12:15 pm

Hear firsthand how financial services leaders are looking deeper into customer data and leveraging analytics to engage customers more effectively, create more profitable relationships and gain competitive advantage based on a unique understanding of each customer’s needs. Advanced segmentation, contact center optimization, and analytics-driven pricing and retention strategies will be among the topics discussed.

Acquire, Grow and Retain Customers with IBM Customer Analytics
1:15 pm – 1:35 pm

IBM Customer Analytics solutions for financial services combine the power of business intelligence, predictive analytics and decision optimization to help align customer information across business lines, anticipate optimal business outcomes and act with confidence at the point of interaction. This session presents a brief overview of solutions IBM has developed and proven with financial institutions globally - helping you transform customer relationships and drive profitable growth.

Customer Discussion: Acting on Insights
1:35 pm – 2:30 pm

Insight alone is never enough. Hear how financial service leaders are empowering frontline employees with actionable information to personalize customer interactions, improve customer service, and focus cross-sell and retention efforts more effectively.

Track:Aligning Risk and Financial Performance

As global conditions impact profitability and oversight becomes increasingly restrictive, analytics is playing an essential role in helping financial services firms minimize loss while generating significant returns and improving profitability. This track will explore the strategies and best practices you can use to ensure that the objectives of your risk and finance management programs are closely aligned with your company’s goals to protect and grow capital.

Customer Discussion: Balancing Risk and Revenue
11:15 am– 12:15 pm

Financial Services organizations need to combine risk insight and control with strategies to optimize capital use. In this session, hear how financial institution executives are complying with regulatory requirements, such as capital adequacy, and better managing financial & operational risks across the enterprise.

Risk Insight and Financial Optimization with IBM Business Analytics
1:15 pm – 1:35 pm

IBM Business Analytics provides an holistic approach to managing financial risk, financial crimes, operational and IT risk, and regulatory compliance. In this session, learn how recent acquisitions of Clarity, OpenPages and Algorithmics have propelled IBM to recognized leadership in the risk category and how we are helping financial institutions globally comply with evolving regulations and improve financial sustainability.

Customer Discussion: Acting on Insights
1:45 pm – 2:30 pm

Insight alone is never enough. Hear how financial service leaders are sharing risk insights enterprise-wide to manage operational and financial risk, predict fraud before it occurs, and provide a clear and consist view of financial health and liquidity throughout the organization.

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