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Easy Access: UK Banking

Hear what Vik Lund has to say about surviving the current crisis.

Over the past year, we have witnessed unprecedented change in the global financial landscape. An overall economic slowdown in major economies coupled with extreme volatility requires banks to undertake a balanced set of strategic initiatives. In this series of videos Vik Lund, Banking Industry Leader, North East Europe explores five of the most important areas for banks to concentrate on and explains how IBM can help them.

Cost Reduction

Banks need to build a sustainable and executable roadmap to deliver long term economic value.

Risk Management Podcast

Mergers and acquisition

Find out how the current climate can offer banks a great opportunity to grow their businesses inorganically.

Business model transformation

Customer relationships

Who is Vik Lund?

Vik Lund is a banker with over 20 years of experience in the retail banking industry. He has been with IBM for 10 years and has held various positions responsible for intellectual capital development and strategy. Prior to IBM he has held various positions with major US Banks responsible for developing and managing wealth management businesses.

At present, Vik is responsible for IBM’s Banking business in North East Europe. In this role, he works closely with some of the world’s largest banks. Vik has a unique perspective on the financial services industry as he has seen the banking business intersect with the critical evolution of technology.

Vik possesses deep insight into issues faced by bankers around the world. He brings a unique point of view about the evolution of the industry, and helps bankers bridge the gap between business and technology to create sustainable value.