IBM and Acxiom
Acxiom Corporation delivers customer- and information-management solutions. The core components of Acxiom's innovative solutions are customer data integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. Acxiom is a Premier level IBM Business Partner. The Acxiom-IBM alliance is focused on providing clients of both companies with end-to-end solutions for business intelligence (BI), data management and customer relationship management (CRM).
The advantage
Acxiom integrates data, services and technology to create innovative, real-time solutions that leverage a company’s customer information, solve business problems and improve the bottom line.
Acxiom solutions address the needs of these industries:
- Automotive
- Consumer packaged goods (CPG)
- Discrete manufacturing
- Electronics
- Financial services
- Health
- Pharmaceutical and biotechnology
- Retail
- Retail banking
- Wholesale trade
- Telecommunications
- Travel and transportation
Benefits
Acxiom and IBM solutions can help you:
- Implement a CRM solution
- Understand the attributes and needs of your most-profitable customers to attract, retain and grow loyalty
- Receive higher response rates from target customer groups
- Comply with industry and government privacy regulations for customer information management across all business lines
Need help?
Contact the Express Advantage Concierge, a team of specialists dedicated to midsized business 1-877-IBM-ACCESS (426-2223).
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