Can your organization optimize queries? Do you use data cleansing technology? Is there strong executive support for business intelligence? The answers matter. Now find out what they mean for your midsized business.
Sometimes you don’t know what you don’t know. It can be difficult to gage your company’s use of business analytics compared to the competition. Are you using the right tools? Are you doing enough?
The business analytics ROI assessment tool, developed by the Business Analytics practice at the Aberdeen Group (a Harte-Hanks company) and sponsored by IBM, is a complimentary Web-based survey tool designed specifically for midsize companies with 100 to 1,000 employees.
This easy-to-use online tool can help you visualize how you compare to other companies, then pinpoint specific actions and strategies as well as the technologies and tools that can lead to overall business improvement. The tool has three tracks:
- Unlock data across your organization
- Uncover new insights
- Drive business performance
The tool assigns a rating of how your company's approach compares to the best-in-class performance of a company your size in each of the business analytics categories that you identify as a concern, and then clearly outlines steps your company can take for continued improvement in key areas of business analytics. At the end of your personalized report, you will have access to Aberdeen's Research Reports on business analytics.
In less than 10 minutes, you can:
- Compare your company's approach to common business analytics challenges with industry best practices.
- Receive best practice recommendations that you can put to immediate use.
- Receive an ROI estimate of your company's performance based on upgrading to a best in class approach.
- Access additional resources based on your specific needs.
