The New Value Integrator
Midmarket Insights from the Global CFO Study
In today's era of increased uncertainty, how can Chief Financial Officers (CFOs) make their companies smarter? To answer that question, we talked to more than 1,900 CFOs worldwide, including 445 Finance executives from midsize firms. Our findings reveal how leading Finance organizations are evolving to become more effective in their core Finance activities and thereby more influential in defining corporate strategy.
Monitoring business performance, driving the integration of information across the organization, managing company risk – these are just a few of the areas where world class Finance organizations are making an impact on the corporate agenda. Given the environment – past, present and anticipated – Midmarket CFOs believe that external pressures such as the need for cost reduction, faster decision making and external transparency, will increase over the next three years. As a result, more than half of Midmarket Finance organizations say they will have to make major changes to respond to these challenges. And that's not all.
Challenges facing today's Midmarket CFOs
Through the study, one group of Finance Organizations, dubbed "Value Integrators," were found to consistently outperform their peers in all key financial metrics by driving two key capabilities across their organization:
As more demands are placed on Finance organizations, it is no longer good enough to excel at core Finance activities. Midmarket CFOs no longer have a choice if they hope to help maintain any kind of competitive parity or advantage. They must become Value Integrators – integrating information and processes across their companies.
Learn more about the role of today's Midmarket CFO and how they are helping their companies anticipate and respond with accuracy, speed and agility to an uncertain, volatile and rapidly changing environment.
To learn more about the 2010 Global Chief Financial Officer Study visit www.ibm.com/cfo/cfostudy2010/